|
| |
|
How
is Outbound Links? |
|
Outbound
links are a drain on a site's total PageRank.They leak PageRank. To counter
the drain, try to ensure that the links are reciprocated. Because
of the PageRank of the pages at each end of an external link, and the number
of links out from those pages, reciprocal links can gain or lose PageRank.
You need to take care when choosing where to exchange links. |
|
|
|
|
|
|
|
When
PageRank leaks from a site via a link to another site, all the pages in the
internal link structure are affected. The page that you link out from makes a
difference to which pages suffer the most loss. Without a program to perform
the calculations on specific link structures, it is difficult to decide on
the right page to link out from, but the generalization is to link from the
one with the lowest PageRank.
|
|
|
|
|
|
|
|
Many
websites need to contain some outbound links that are nothing to do with
PageRank. Unfortunately, all 'normal' outbound links leak PageRank. But
there are 'abnormal' ways of linking to other sites that don't result in
leaks. PageRank is leaked when Google recognizes a link to another site. The
answer is to use links that Google doesn't recognize or count. These include
form actions and links contained in javascript code. |
|
